Citylight Key Features Include:

Screenshot of Citylight's Destination Marketing Interface

100% Web Based System

  • Access from anywhere with username and password.
  • Nothing to install on local machines.
  • 100% web based access, with secure, easy to use interface.
  • Generous "ease of use" features such as WYSIWYG Editor, Color Picker, and Date Picker.
  • Automatically spreadsheet compatible reports and data dumps.

Content Tagging

  • Use "content tagging" to create custom groups of points, events, images, or contacts.
  • Create your own custom tags.
  • Supports nested tags, multiple tags, and cross-tags for both "categories" and "attributes"
  • Tags may be hierarchical, with nested subtags that automatically generate "bread crumb" style navigation.

Mappable "Points" such as Merchant Listings

  • Define businesses with custom attributes such as NAICS codes, subdistricts, or date opened.
  • Automatic positioning using address geocoder. Fine positioning by drag and drop.
  • Quickly and easily attach photos, a rich HTML description, and related events.
  • Support for "featured listing" treatment of selected businesses, with URL click referral reporting.
  • Searchable by keyword. Maintain "out of business" pages for legacy businesses by default.

Interactive "Flash"  Maps

  • Includes all standard map viewer functions: Zoom In, Zoom Out, Pan, Mouseover, and Zoom Layers.
  • Rich Internet Application ("RIA") eliminates stress on web server while providing a highly usable interface.
  • Concurrent support for both vector based (.SWF files) map illustrations and raster based (.JPG files) imagery.
  • Provide external "Custom Map" linking tool with landing pages via URL encoded parameters.
  • Automatically generate and support "Map This Address" inbound links.
  • - "Find An Address" feature performs address cleaning, standardization, and "sounds like" matching.
  • - Geocoder places points on the correct side of the street, appropriately inset from intersections.

Rich Events Calendar:

  • Link events to geographic locations. Capture date and time, and direct to external URL's.
  • Support for "featured events" treatment for special events and URL click referral reporting.
  • Tag events with groups, categories, and attributes.
  • Support for discrete (one day) events vs long (month, year) events.
  • Suppert for event Series.
  • Traditional HTML or Rich AJAX Calendar Interafaces.

Support Best Practices for Search Engine Optimizaiton (SEO)

  • Keyword friendly, human readable, URL writing.
  • Use Sitemaps Protocal to automatically Feed Content locations and priorities to Google and Yahoo.
  • Automatically generate search engine compatible content pages for all categories, points, and events.
  • Automatically generate appropriate Title Bars and Meta Tags on a per page basis.
  • Automatically generate well constructed XHTML/CSS for strong search engine readability.